Currently developing a marketing strategy, branding, online promotion, creation and management of HR recruiting services and training programs.
01:2009 - 03:2009APA Company(Seattle, USA)
Market Strategy Consultant
Developed an international marketing plan and branding strategy
01:2009 - 02:2009Ivan's Auto Body(Tacoma, USA)
Marketing Consultant
Directing online advertising and promotional marketing campaign. Ivan's Auto Body is an autotomotive repair company
Developed a marketing plan and online strategy
12:2008 - 03:2009Evolution Fitness(Seattle, USA)
Marketing Manager Consultant
Advising and managing online advertising and promotional marketing campaign. Evolution is a health & fitness retailer
Directly managing PPC advertising campaign. Developing company brand presence through social media outlets
Creating promotional brochures. Collaborating with web design team to improve website SEO & usability
07:2008 - 01:20092020 Development Company(Seattle, USA)
Market Research Associate Consultant
Conducted market research for USAID project focused on exports of building materials from Serbia to Eastern Europe and the Middle East. 2020DC is a consulting & development firm focused on international trade.
Identified general movements, trends, statistics, current and potential importers, and market forecasting growth opportunities for the building materials industry.
Presented market penetration strategy focused on trade associations, trade shows, and primary retail importers
01:2008 - PresentSalon Tewl(Seattle, USA)
Marketing Manager Consultant
As a marketing manager, was tapped to develop e-marketing plan. Tewl is a retailer of beauty products and services. Successfully generated strong sustained sales growth of 25%
Conducted market analysis of consumer demographics and psychographics, developed marketing personas, sales growth estimates, and budgeting for advertising spend.
Created and led online SEM paid advertising campaigns through the use of Google AdWords
Instituted best SEO practices and techniques, keyword optimization, alternate website design, content development, multi-variant and A/B landing page testing to ensure higher web traffic and conversion to sales
Enhanced brand equity and awareness by engaging communities through social networking 2.0 outlets
Measured efficacy of marketing campaigns through Omniture, Coremetrics, and Google Analytics. Evaluated key metrics like CTR, CPC, CPM, CPA, bounce rate, conversions, and marketing ROI
01:2008 - 04:2008Chempoint.com(Seattle, USA)
Financial Analyst Intern
Ensured the proper financial analysis of bank and cash flow statements aimed at minimizing or eliminating
finacial discrepancies and identifying more efficient ways for the collection of funds by AR
Limited corporate exposure to tax liability by conducting tax audit of customer accounts and records
Achieved goals of finance and accounting cross-functional team on processes pertaining to data warehousing,
mining, reporting, analytics, and project management
Planned and managed over 200 product lines across 35 major brands. The scope of the market segments managed under this portfolio of products was valued at over $25 million in annual sales. Compuvest is an e-commerce firm founded in 1996.
Developed both distinct and comprehensive online marketing strategies for retail and OEM markets
Managed product lifecycle development and web analytics using Omniture and Coremetrics
Implemented affiliate marketing programs by cooperating with external business partners and trade portals
Nurtured existing supplier relationships through purchase contract negotiations and mutual business agreements
Performed market research of industry trends, attended trade shows, and acted as key company PR figure
01:2003 - 03:2004Compuvest.com(Seattle, USA)
Senior Account Executive, B2B & Government Sales
Successfully managed national and international B2B accounts by generating recurrent high volume sales up to $250k each annually. Proactively acquired new accounts through best practices and with a sense of urgency
Introduced & managed a complimentary sales distribution channel on eBay up to $30k monthly
Devised efficient processes for account & order fulfillment boosting work performance by 15%. Devised intuitive &
alluring sales & marketing techniques improving sales department performance & motivation. Trained new sales staff
06:2000: - 11:2001T-Mobile.com(Seattle, USA)
Business Analyst, Project Management, Mobile Handset Features
Spearheaded tactics for the actualization of process development goals aimed at improving data integrity
Carefully scrutinized and redesigned processes for the resolution of issues relating to billing and adding mobile handset features. Educated a
large outsourcing firm of new processes in order to boost workflow performance
Created and maintained key performance indicators, survey tools, and analysis of process changes
Provided monthly reports for assessing data integrity, analytics, and presentation of results to management
1999 - 2000CompUSA.com(Seattle, USA)
Sales Representative
Computer hardware retail sales
1998 - 1999Circuit City(Seattle, USA)
Sales Representative
Consumer electronics retail sales
Education
2006 - 2008University of Washington(Seattle, USA)
BBA Bachelor of Arts Business Administration
Concentration in Marketing, Finance, and Entrepreneurship
Competed in the 2008 Student Entrepreneurship Business Plan Competition
Self-funded education through scholarships and working full-time
2001 - 2005, 2009+Bellevue Community College(Seattle, USA)
DTA AA Associate Arts Business Administration
AA Associate Arts General Studies
Currently studying part-time for BS in Bioengineering
Completed general college coursework and prerequisites for undergraduate studies in business administration
Achieved college progress on a full-time and part-time basis concurrently while maintaining a busy full-time work schedule
1999 - 2001Eastlake High School(Seattle, USA)
High School Diploma
Participated in advanced studies of college coursework through the Bellevue Community College Running Start program
Running Start is a program created to allow high school juniors and seniors to enroll in college courses on a tuition-free basis
Achieved recognition and acceptance into the advanced placement (AP) program for college-level coursework in English and U.S. History
The advanced placement program is a cooperative educational endeavor between secondary (high) schools and colleges and universities